Are You “Going Postal” This Holiday Season?
I knew that title will intrigue you, please feel free to comment.
These days we rarely receive anything other than bills and junk mail in our mail boxes, so if you take the time to send a real greeting card to your clients, business partners and suppliers, you will stand out from the crowd.
Actually, it’s more like, you’ll be the only one there, no crowd :-)
I personally use an online service called SendOutCards, which gives me the flexibility of creating a greeting card campaign and then selecting a group of people to receive it. Groups such as: clients, suppliers, friends, family, etc.
SendOutCards prints, addresses, personalizes and sends real postcards, greeting cards, and gifts, etc. through the postal system. This is not an e-card service.
SOC also allows me to enclose a gift with my greeting card, such as Starbucks or Tim Hortons gift cards, books, cookies, etc.
I also had them digitize my own handwriting and signatures into a font, so my cards look like they were handwritten. How cool is that!
The system is getting better and better. Now they also offer printing of calendars, posters, even business cards.
I also like SendOutCards because I’ve entered all my friends and family birthdays so I get a reminder email a week or two in advance reminding me to send them a card! Plus I’m able to personalize them by inserting a funny picture of something we did this year making it truly one of a kind.
As for Christmas cards, I sit down and hand write those every year even though it’s an antiquated tradition. And every year I get lots of comments from folks who appreciate it. Gives me a chance to reflect on exactly what I want to say to each person. Did it last night over tea and a Christmas movie. Very festive!
Thanks for stopping by and sharing your thoughts. Happy holidays and all the best in the new year!