Category: Email Marketing

  • Email List-Building: Ezine Advertising Strategies

    Find ezines whose target market matches yours, but whose publishers are not direct competitors. Try to find ezines that are complimentary to yours, e.g. a winemaker might want to place an ad with an event organizer, or a chef. Contact them to see if they accept classified ads, or ad swaps, where they would place…

  • Email List-Building: Sign Up Forms on Every Page

    If you are an ezine publisher/email marketer, or you are considering becoming one in the near future, then the importance of having your own email list cannot be stressed enough: the money is in the list. You can have the best widget on the planet, or the best service, but if there’s no one to…