Category: Content Marketing

  • Repurpose and Reuse Your Blog Posts, Even Stale Ones!

    I constantly find that I’m not dedicating enough time to my content marketing – promoting my blog posts across my social media channels. Too often I just forget entirely! As someone who blogs regularly, I’ve been looking for a tool that could help me with that. Recently I’ve discovered a very elegant content marketing tool.…

  • Content Ideas for Your Small Business Blog

    When I teach my clients how to come up with content ideas for their small business blogs I always emphasize: Your business blog should be mainly about your business, but you can also publish an occasional post unrelated to your business. Writing about your area of expertise should come easy and naturally because you’re writing…